The 2017 Digital Marketing: Key Investment Report

The 2017 Digital Marketing: Key Investment Report

Europe’s top Digital Marketing executives have shared the challenges and investment areas shaping their 2018 strategies in this definitive guide into digital marketing budget assignment. The proliferation of new digital technologies and the ever-changing nature of customer interaction make for a fresh myriad of challenges for those ultimately responsible for these strategies.

So which challenges are keeping executives awake at night? And which services and solutions are they prioritising with 2018 just around the corner? This in-depth research seeks to outline these critical questions to help better understand marketing spend.


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