What's New for 2017?
Unconference The Conference - Digital Marketing Pow-Wows
Last year you asked us for more opportunities to explore your challenges with our Digital Marketing decision-makers. This year we answered. For the first time ever, the Digital Marketing Exchange hosts our Digital Marketing Pow-Wows. Wikipedia describes a Pow Wow as a “social gathering held by many different American Indian communities. The word is derived from the Narragansett word powwaw, meaning "spiritual leader". There is generally a dancing competition.”
Now whilst we can’t promise a dancing competition, what we can promise are some fantastic discussions lead by some of our spiritual marketing leaders, informed and inspired by YOUR top challenges. As attendees join the Exchange we ask them to share their top challenges and this year, these issues will directly affect your agenda! Providing you more value and the opportunity to have an in depth discussion with a group of your peers around a challenge personal to you.
This is a fantastic opportunity to further personalise and tailor your agenda as well as discovering how your colleagues are coping with the same obstacles and hurdles you are currently up against. Uncover new solutions, strategies and tools that can boost your marketing efforts and make some fantastic connections in the process.
Breakfast Brainstorm - Creating a Love Brand with Mark Adams, SVP Innovation for Vice Media
Mark joins the Exchange to lead a 2 hour Breakfast Brainstorm on the morning of the 27th. In this exclusive session lead, Mark will take you through a journey to creating a Love Brand. A Brand that is seen and felt as a customer-centric, sympathetic, passionate brand. Mark will uncover the secrets of his storytelling sauce in an engaging, intimate and insightful session.
It’s been quite a year so far for Mark! Starting with The Guardian awarding Mark the accolade of “Star of Tech City” describing him as “one of the people who are changing our world and helping to boost economic growth.” Mark was then asked to do a TED talk and named as one of the “Silicon 60 Global Tech Entrepreneurs.” Shortly after came the “Most Influential Londoners” list In the Evening Standard, then “The Sunday Times Top people in Britain,” topped off with the “Debretts Top Digital List” and finally Mark was appointed as Senior Vice President and Head of Innovation at VICE – the “Mulit-Billion dollar youth media powerhouse,” (Fortune) described as “The CNN of the street” (Fast Company) and “the most innovative company in the Media world” (Forbes).
New Speakers and Brands for 2017
For 2017, the Digital Marketing Exchange brings together it's best speaker faculty to date. With over 90% of our speaker faculty attending for the first time ever and new brands from the FTSE 500 joining, the speaker faculty for this year's meeting will inspire and enlighten you. New brands for 2017 include: BMW, Time Inc, JustGiving.com, Heineken, Westfield, Shop Direct, Sports Direct, HSBC & Marriott International.
This is just the tip of the iceberg - Download the agenda or get in touch to discover what else is new for 2017 at the Digital Marketing Exchange!